The gates open on May 16—18 for the 40th Primex Field Days in Casino.
 Primex director Bruce Wright said if “folk are serious about farming they should be serious about attending”.
The 32hectare site will be filled with more than 400 exhibitors, some 1200 suppliers, 5000 industry delegates and the introduction of 10 new industry-specific hubs including celebrity chef demonstrations, local produce and entertainment.
There is involvement from NSW DPI, Meat and Livestock Australia, Timber NSW, CSIRO, North Coast Land services, Norco, Southern Cross Uni, BCU Bank, Richmond Valley Council and Kyogle Council.
Kyogle Council will be at Primex as part of its Are You Up For It tourism campaign.
Local producers feature on the Primex Nourish stage includes the Natural Rice Company, Roseberry Farms and Swan Bay Butchers, all from Kyogle LGA.
The Natural Rice Company and a chef who will demonstrate a menu with Black Rice on the Nourish Stage on Thursday at 1pm.
Straight after at 2pm, Roseberry Growers will take to the stage to showcase organic produce and speak about the benefits of cooking and eating, locally grown vegetables.
Swan Bay Butchers feature on the Nourish stage on Friday at 1pm with a chef who will be cooking up a storm with some of their flank and oyster blade steak.
As part of its tourism campaign, Kyogle Council ran a competition with the first prize a scenic helicopter ride over the Border Ranges National Park.
The ride takes off from the Primex site and Bonalbo residents Darren and Nicole (surnames not provided) will be on board.Â
Primex has been around for a long time — since the inaugural Eastern Coast Rural Trade Expo in 1985.
While the core of this year’s expo at the Richmond Valley Events Centre remains machinery and equipment — who doesn’t love a new shiny tractor — Primex is about more than the business of primary production.
All elements of life on the land are reflected, from free health assessments to education and career opportunities, from affordable housing and agritourism opportunities to fresh approaches to regenerative agriculture.
Industry hubs include a major Forestry and Timber expo, a Horticulture Hub, Education and Careers Hub plus a 4WD and Outdoor Leisure centre.
In a first for Australian agricultural field days, there will be an Agtech Business and Innovation Hub in partnership with AgTech Finder, AusAgritech and NSW DPI, supported by a Federal Government program for rural trade events.
Other major events include a Farmer Well Being luncheon hosted on Thursday, May 16 by Norco Agrisolutions with the Unbreakable Farmer Warren Davies, one of the country’s leading rural mental health speakers.
A Primex Business NSW Leader luncheon on May 17 includes the launch of Sourdough Business Pathways, Regeneration Connection, aimed at supporting startups in the regenerative agriculture ecosystem of the Northern Rivers.
Thursday morning’s Straight to the Source breakfast event involves conversations celebrating the region’s best produce plus tips for local producers on food service and retail. This includes a grazing breakfast, sourced from regional ingredients, surprise treats from local producers, networking opportunities plus a panel discussion with a chance to ask specific questions.
That event complements Primex’s Nourish Food and Drink program with celebrity chef demonstrations, including Mindy Woods and Sam Gowing, alongside producers profiling food, breweries and distilleries.
Daily live entertainment across the three days includes music legend and farmer James Blundell, Katie Brook and the Tapestry Road duo.
There is plenty to eat and drink while the children enjoy the wildlife shows, interactive displays, a mini-train ride and helicopter rides.
Plus, there’s $3000 in cash prizes to be won when buying Primex 2024 tickets online for this milestone event.
The 2024 Norco Primex Field Days run from May 16-18 and leads into Casino’s Beef Week.
Tickets can be bought online from $14 per adult, a three-day pass is $36. At the gates tickets are 18 and a three-day pass is $45. Student and concession prices are available, children under 12 free if accompanied by an adult.
For a full program of Primex events visit here.
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